Dr. Nikka Kanani - Naturopathic Medicine

BRANDING / SOCIAL MEDIA TEMPLATES

I helped enhanced Dr. Nikka Kanani’s branding and social media for her naturopathic medicine practice to represent her modern holistic health values, long-term business goals, and here bubbly and coastal personal aesthetic.

Photography Direction

  • lean into warm tones

  • prioritize images with natural lighting and some light grain for editorial, elevated UGC style photographs

  • reserved accents of flash or studio lighting images for higher contrast, high focus shots

  • balanced mix of editorial, elevated UGC style photographs

  • lots of macro shots

  • focus on interesting textures and details

  • female-leaning diverse demographics

  • coastal scenes: water, sand, rock

  • overall, brand images should feel

    • comforting

    • refreshing

    • cozy

    • relaxing

    • peaceful

    • inspiring

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